Mobile advertising space is changing fast with consumers spending more time on mobile devices resulting in increased shopping via mobile devices. Hence, brands are looking forward to adapting to these changing times and creating strategies to effectively serve the mobile-device obsessed consumer. Additionally, the pandemic has been playing a significant role in increasing the adoption of…
The Ten Best Digital Marketing Tools for 2022
The Year 2022 calls for a new amazing digital marketing strategy with the selection of the right mix of tools to support it. Brands have been designing incredible products or service concepts, and have plenty of affordable and user-friendly digital tools to market them. The challenge lies with the selection of the right set of tools catering…
Best Festive Season Marketing Strategies For Businesses
It is the festive season now and buyers are on a shopping spree with fantastic deals available. They are willing to shell out much more than usual. This directly offers huge revenue generation, profit maximization, and customer engagement opportunities for businesses across the globe. According to a recent report by Admitad, the festive season sale is expected to reach…
Key Advantages of Mobile Commerce for E-commerce Businesses
Mobile commerce, popularly known as m-commerce, is the way of buying goods or services through mobile devices such as smartphones. It has quickly revolutionized the e-commerce business to the extent that businesses not investing in it are falling way behind the curve. Considering the number of customers currently using mobile devices for shopping, retail businesses need to accommodate…
Ten Powerful Ways to Generate Leads Digitally
For business leaders and marketers, one of the foundation elements of building business is having access to a steady stream of leads. Studies reflect that adequate lead generation is one of the biggest challenges for global businesses today. The lead capturing process is gradually becoming more challenging now as most Google search results pages have become saturated…
Ten Powerful Ways to Increase Sales
Businesses across the globe are chasing the holy grail of increasing sales numbers. Many brands rarely see the value of their sales skyrocket and are still wondering as to how to increase sales in business. They may go through several iterations and tweak everything from their marketing plan to websites to increase sales failing to get…
Top Ten Tips to Get Better ROI for Businesses
Return on investment is the comparison between the amount spent on a campaign and the revenue generated from it. It is the key concern of every brand’s existence. Despite being an important metric, businesses struggle to maximize ROI. On a simple level, return on investment is the money spent vs money gained on the particular…
Top Ten Lead Generation Strategies for Small & Medium Businesses
The success of small and medium businesses lies in getting new customers, and at the same time, customer acquisition can pose challenges. Lead generation is a key part of the new customer acquisition process. It captures the interest of potential customers in product or service ultimately resulting in new customers and revenues. It involves identifying the target audience and finding strategies…
Best Ways For Businesses to Make Money Fast
Gone are the days when businesses took years to make money. Now you hear success stories about businesses instantly making tons of money. So how do businesses make money fast? In today’s digital landscape, with smartphones at the disposal of customers, businesses are making money online quickly and conveniently. At the same time, profitable business doesn’t just happen. One…
Top Ten Ways to Increase Profit in Business
How to increase profits has been one of the most mind-boggling questions for global businesses. Profit margin is a key metric that answers critical questions about business, like whether or not the brand is making money or whether customers are properly engaged with the brand. It is said that if the profit margin is not rising…